Messaging

As the midterms get closer, the punditry gets more predictable. For the past several weeks, not a day has gone by without at least one column–usually more– bemoaning the Democratic Party’s lack of effective messaging.

To which I say bull-feathers.

The problem with “messaging” isn’t that candidates aren’t choosing to emphasize arguments likely to move voters; the problem is the civic ignorance of those voters and the siloed information environments they inhabit.

Take inflation. Republicans are convinced that an emphasis on inflation is a winner for the GOP, and they may well be right. If they are, it will be because the average voter has absolutely no understanding of economics–and is totally unaware that inflation is currently a global phenomenon (much worse elsewhere, actually) with multiple causes.

Progressives have been pointing to several of those causes–“messaging” about the effect of the war in Ukraine, the Saudi’s outrageous decision to cut production so as to raise gas prices (a transparent effort to help Putin by helping Trump’s MAGA base), the persistence of pandemic supply chain problems, and a healthy dose of corporate greed.

That last item has led to calls by some economists for a one-time windfall profits tax–but again, how many American voters understand how price gouging  occurs, or what a windfall tax is or does?

American voters have historically blamed the President–no matter who is in office and no matter what his party–for economic conditions a President cannot and does not control. Those voters have historically gone to the polls in midterm elections and ousted members of the President’s party–despite the fact that the opposing party is generally offering zero credible policies to address the economic problem of the moment.

Right now, the GOP’s proposal to “fix” inflation is to cut spending on Social Security and Medicare, and  stop supplying arms and humanitarian aid to Ukraine. How many voters know that, or are aware of the various statements to that effect made by Republican members of the House and Senate?

For that matter, how many voters understand how the filibuster works, and how its deployment by the GOP has doomed popular legislation?

Until the most recent session of the U.S. Supreme Court, few voters understood the connection between the politics of the Senate majority and the placement of qualified jurists on that Court. (Most still don’t understand how we got the current, highly politicized and retrograde Court majority.)

A number of the pundits decrying the inadequacy of Democratic messaging are convinced that the upcoming election is about saving American democracy–a point with which I agree–and that effective messaging should focus on that threat. They never seem to explain just how they would address the loss of American democracy in those 30-second TV ads or glossy mailed flyers.

If American voters understood how our government is supposed to work–if they all knew, for example, that we have three branches of government (a fact that was evidently a revelation to Tommy Tuberville, elected to the U.S. Senate from Alabama presumably because he was a good athlete), and how those branches are supposed to operate, perhaps it would be possible to make the case in a way that would resonate with those voters. Without that public understanding, Democrats (and disaffected Republicans like Liz Cheney) are reduced to making the accusation–and an accusation is not an explanation.

For that matter, even excellent messaging must be heard to be effective.

If American voters all tuned in to the same media outlets, it might be possible to educate them about these matters, but of course, they don’t. Democratic messaging–no matter how brilliant–isn’t likely to reach the legions of voters glued to Fox News and its clones.

What do American voters know?

Most know that an illegitimate Supreme Court has–for the first time in American history–withdrawn a constitutional right. Most know that the right to reproductive autonomy is critical to women’s health and equality, and a significant number know that Republicans are very likely to continue to chip away at other rights previously protected by the constitutional right to privacy.

Some portion of the electorate knows that the President doesn’t control gas prices,  and that Republicans will continue their assault on the social safety net.  Growing numbers recognize that the MAGA movement is dangerous; they may not be able to define fascism but–like pornography– they know it when they see it.

Will what American voters do know be enough to upend the history of midterm elections–a history that favors the party not currently in control of the White House? Will what they do understand motivate sufficient numbers to turn out to VOTE BLUE NO MATTER WHO?

I guess we’ll find out.

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Boys And Girls…

Richard Reeves is a widely respected researcher at the Brookings Institution. He has most recently been exploring the status of American males, and written a book about his troubling conclusions.

Reeves isn’t the only person calling attention to the perceived problems faced by contemporary boys and men–over the past few weeks, I’ve seen several op-eds and essays addressing issues confronting American males. (It is difficult to escape the irony of that sudden concern, given the wholesale assault on women’s equality that was unleashed with the Dobbs decision–after all, there is substantial evidence that control of her own reproduction was the single most important element liberating women from centuries of subordinate status.)

Irony or no, some of the data about American men is concerning. As Reeves notes in a Brookings essay

In every U.S. state, young women are more likely than their male counterparts to have a bachelor’s degree. The education gender gap emerges well before college, however: girls are more likely to graduate high school on time and perform substantially better on standardized reading tests than boys (and about as well in math).

The numbers are revealing.

In 1970, just 12 percent of young women (ages 25 to 34) had a bachelor’s degree, compared to 20 percent of men — a gap of eight  percentage points. By 2020, that number had risen to 41 percent for women but only to 32 percent for men — a nine percentage–point gap, now going the other way. That means there are currently 1.6 million more young women with a bachelor’s degree than men. To put it into perspective, that’s just less than the population of West Virginia.

Reeves provides a state-by-state breakdown, and I noted that, in Indiana, women between the ages of 25 and 34 are 24% more likely to hold a bachelor’s degree than men. (If Indana’s draconian anti-abortion bill is ultimately upheld, that will undoubtedly change–women with college degrees and career options will avoid the Hoosier state like the plague…)

It isn’t simply college. Reeves provides charts and numbers documenting the fact that girls are more likely to graduate high school and to do so on time, and even to do better in grade school.

Girls outperform boys in reading by more than 40 percent of a grade level in every state. In ten states (the ones in dark blue on the map), girls are more than a full grade level ahead of boys. In math, by contrast, boys have a slight advantage in some states, though the gender gap in either direction is less than a quarter of a grade level in most states.

In response to this data, Brookings has announced a new Boys and Men Project, that will    explore the differences, the possible reasons for them and the effects of various state policies intended to address them.

I have absolutely no data bearing on the education gender gap–but like many Americans (too many of us, actually), I have my own (admittedly unsubstantiated) suspicions. In my case, those speculations are grounded in my personal long-ago educational experiences– in grade school, high school and to a somewhat lesser extent, college.

With the exception of math classes, girls have always done better in school.

We did better because we were expected to do better–just as boys were expected to outshine us in math. Academic performance was very much a consequence of social expectations, and many of those expectations were grounded in gender stereotypes.

Females of my generation were expected to be more submissive, quieter and more docile than our male peers. (A problem for yours truly…) We were expected to be obedient–which included doing our homework and applying ourselves, especially in the “appropriate” classes. Boys were given much more latitude (“boys will be boys”) in education as well as in other behaviors.

I can’t help wondering if this sudden concern–which I hasten to say is entirely appropriate–isn’t a consequence of changing gender expectations, rather than changing educational “facts on the ground.” Until very recently, men were able to be socially and professionally dominant whether or not they’d made good grades or graduated from college. Gradually, however, large numbers of “uppity” women have entered a workforce that has also changed–a workforce rewarding intellectual skills rather than physical strength.

Suddenly, that longstanding educational gap has consequences.

The growing equality of women has generated substantial pushback from insecure men–everything from legislative efforts to return women to the status of forced breeders to the incels (an online community of young men unable to attract women sexually, who show considerable hostility toward women.) Among less insecure, more reasonable people, male and female, women’s emancipation has prompted belated attention to the education gap.

That’s my theory, and I’m sticking with it until there’s credible data to the contrary…

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(Positive) Signs Of The Times

One of the multiple newsletters that hit my inbox comes from Religion News Service. (Given the influence of religion–especially Christianity–on American policy, it has always seemed prudent for this very irreligious observer to keep tabs on what’s happening to and among the purportedly pious…)

Recent reports have signaled a welcome–if belated–effort by those I consider to be genuinely religious to respond to the ugly perversions that excuse bigotries of various kinds as exercises in “sincere” religious belief. I’ve previously shared statements from “Christians Against Christian Nationalism.” Here are a couple of other examples:

Within the last two years, students at religious schools across the country have made headlines pushing back against university policies regarding LGBTQ students or staff.

They’ve staged a monthlong sit-in at Seattle Pacific University, a private school associated with the Free Methodist Church, against a policy that forbids the hiring of LGBTQ people. They’ve called on Baylor University, that affirms marriage between a man and a woman as the “biblical norm,” to officially recognize an LGBTQ student advocacy group. They’ve protested at Brigham Young University after The Church of Jesus Christ of Latter-day Saints, which operates the school, said same-sex romantic behavior was “not compatible” with university rules, despite the removal of the “homosexual behavior” section from its Honor Code, the Salt Lake Tribune reported.

The article reports that students at more than 100 campuses staged a walk out on Oct. 11–coming out day– to protest religious exemptions to Title IX, “carve-outs”  that allow discrimination against LGBTQ students by the presumably devout.

One university observer was quoted as saying that students “are done being told that in order to be a good Christian, that means you must be a white, straight Christian, or embrace white, straight Christian values.”

An equally intriguing story involved a massive ad  campaign. Dubbed the “He Gets Us” campaign, it is a $100 million effort to “redeem Jesus’ brand from the damage done by his followers, especially those who say one thing and then do another.”

The campaign, funded by the Signatry, a Christian foundation based in Kansas, will expand in the next few months, with an updated website, an online store where people can get free gear if they forgive someone or welcome a stranger, and an outreach program for churches, all leading up to a Super Bowl ad.

Lee said organizers also want to start a movement of people who want to tell a better story about Jesus and act like him.

Our goal is to give voice to the pent-up energy of like-minded Jesus followers, those who are in the pews and the ones that aren’t, who are ready to reclaim the name of Jesus from those who abuse it to judge, harm and divide people,” Lee said.

Jason Vanderground, president of Haven, a branding firm based in Grand Haven, Michigan, said the movement hopes to bridge the gap between the story of Jesus and the public perception of his followers. The campaign has done extensive market research and found that, while many Americans like Jesus, they are skeptical of his followers.

That last observation reminded me of a bumper sticker I’ve seen a couple of times, proclaiming something along the lines of  “Jesus–Protect Me From Your Followers.” It also reminded me of that quote from Mahatma Gandhi–“I like your Christ, but not your Christianity.”

The president of the marketing firm handling the campaign said Christians see their faith as a great love story, while increasing numbers of others see Christians as a hate group.

“Jesus said people are going to know my followers by the way they love each other and the way they interact with each other,” he said. “I think when we look at American Christianity now, we don’t see nearly as much of that — and that concerns a lot of people.”

We certainly haven’t been seeing much loving-kindness from the loudest, ostentatiously pious, self-identified Christians–or for that matter, from the fundamentalists of most religions.

Religion and philosophy can assist people in finding meaning, in dealing with the complexities of life and  wrestling with its inevitable moral ambiguities. To appropriate another observation, religion can be used as a shield or a sword. When people find comfort in their beliefs, using those beliefs to shield them from life’s “arrows,” it serves a defensible purpose. When it becomes a sword with which to label and attack unbelievers, dissenters, and various “others,” it is no longer defensible.

Apparently, a lot of genuinely religious folks are fed up with the hypocrisy and hatefulness of their sword-brandishing brethren. I’d call that a positive sign.

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And I Had High Hopes….

When Barack Obama raised zillions of dollars from millions of small-dollar donors, I was ecstatic. It seemed to me that his success in online fundraising–fulfilling the promise of earlier efforts by Howard Dean and John McCain–would counter the outsized influence of big money donors.

After all, no public official was going to feel indebted to someone who’d sent in $20 dollars-or even $200. Campaigns would be funded by small-dollar gifts sent by regular, mostly non-ideological voters who’d decided they liked Candidate A.

How naive I was….

A guest essay in the New York Times took a look at the current, ugly status of online fundraising. Not that it will come as a shock to anyone who sent $3 or $5 dollars to a candidate only to have their inbox subsequently buried in hysterical, overwrought and frequently inaccurate appeals for money–contributions that would be matched or doubled and would allow Candidate Y to meet the onslaught of scurrilous attacks from Opponent Z.

The overwhelmingly positive narrative about the power of small-dollar online fund-raising began to congeal: Grass-roots fund-raising is pure and good. Big-dollar donations from corporate cronies are suspect. This is what democracy looks like!!!

It hasn’t exactly worked out that way. It turns out that Americans don’t just vote for certifiable nutcases and nice but clearly unelectable candidates–they also send them money.

As it turned out, grass-roots fund-raising is also what ending democracy looks like. As with any other mass movement, people-powered campaigns followed the standard Hofferian trajectory: beginning as a cause, turning into a business and becoming a racket. Our online fund-raising system is not only enriching scam artists, clogging our inboxes and inflaming the electorate; it is also empowering our politics’ most nefarious actors.

It is how Donald Trump and his cast of clueless coupsters raised nine figures to “stop the steal” that they had fabricated to try to stay in power. It is one way our most extreme candidates dominate the conversation and gain power in our political system. It has redirected money from politicians who work to find compromises that might just help people, diverting it instead to those who either have no chance to win or, worse yet, can win and want to undermine that work for their own ends. And it’s hard to imagine how we can stop it.

The author pointed to an example “of the hellscape to come.”  Remember when South Carolina congressman Joe Wilson shouted “You lie!” at President Barack Obama during an  address to a joint session of Congress?  After the Democratic-controlled Congress censured him, Mr. Wilson’s campaign team used that incivility to fundraise. The campaign “uploaded fund-raising pleas to YouTube” and bought ad space on The Drudge Report.

In just 12 days he collected more money than he’d spent during his entire previous campaign.

The lesson wasn’t lost on those who raise money for campaigns.They could raise money and gain influence without bothering to build relationships and coalitions in Washington and back home. They could bypass all that by “being jerks on the internet and calling out their voters’ enemy du jour in the most ostentatious manner they could summon.” (Josh Hawley raised $3 million after he was pictured giving a salute to the rioters about to storm the Capitol.)

It’s created a perverse incentive structure, empowering the congressional shock jocks at the expense of actual legislators. Meanwhile, a series of court decisions supercharged political fund-raising generally. The new no-limits era allowed big donors to maximize huge contributions to political committees and blasted billions in dark money through the system, continually raising the stakes of each fund-raising deadline.

The elevation of the small-dollar donor has created other nightmarish unintended consequences, however. Democratic candidates with no hope of winning are raising ungodly sums from online liberals drawn to their flashy videos and clever slams. This is particularly the case when said candidates are running against notably loathed Republicans. In 2020, this meant Jaime Harrison, the current Democratic National Committee chairman, raised a record-breaking $131 million in his campaign against Senator Lindsey Graham, despite the fact that Mr. Harrison lost by double digits and never really had a prayer….hundreds of millions of dollars are being pumped into hopeless hype candidates.

As the essay notes, it has become a race to the bottom, inflaming a party’s base voters.

Can we ever know the full effect that years of emails, texts, Facebook ads and viral Twitter ads with doom-driven fund-raising appeals have had on the average voter’s conception of the country and politics? How those stimuli may have contributed to the radicalization of their recipients, especially those who aren’t in on the joke (a nihilistic campaign politics trope in which the strategists make arguments they know are phony)?

So much for my early optimism….

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I Sure Hope This Is Correct..

Most of us have participated at some point in the (largely unanswerable) debate about “nature versus nurture.” Are humans hard-wired to do thus-and-so, or have we been socialized into a culture that expects/rewards it? I recently came across an article addressing a related issue: is our evident tribalism, our “us versus them” default, genetic? Or is it attributable to culture?

Here’s the lede

More than 200 million people were killed in the 20th century due to war and acts of genocide. Many of these conflicts were rooted in ethnic, national, religious, political, or other forms of identity-group conflict. The 21st century is already filled with similar horrors. For many scholars and much of the public, this pattern of between-group conflict emerges directly from humanity’s deep, evolved sense of “us” vs. “them.” To state it simply, human nature is “tribal.” It’s how we built cities, nations, empires. It’s also how each one of those things has crumbled.

But this is not true. Human intergroup conflicts and how they relate to human nature are neither about being “tribal” nor about some evolved, fixed hostility between “us” and “them.”

The argument isn’t that humans don’t create divisions/antagonisms with those they encounter; clearly, “we have the capacity to classify and develop mental shortcuts to use classifications once we have created (or learned) them”. The point is, however, that categories like “us” and “them” are flexible. They need not set up what the author calls “a conflictual relationship.” Neurobiologists have determined that the biological bases of that classification process aren’t “hard-wired.”

Rather, our neurobiology reflects a highly flexible system that can represent the self and others. Additionally, how “us” and “them” are divided can shift quickly and dynamically. This is a very different reality from the assumption of a natural, inherent “us vs. them” mentality.

Scientists have also found that humans have the capacity to have “harmonious interdependent relationships that cross group boundaries.” (Sociologists call those relationships “bridging social capital.”)

Decades of study of intergroup dynamics in primate societies, human foraging groups, and small scale societies reveals that natural selection has shaped a greater reliance on tolerant between-community relationships in humans than in any other primate species (or possibly any other mammalian species).

Even the argument that the “us vs. them” mode of existence came into being with the evolutionarily recent advent of agriculture, cities, states, and nations is not correct. Humans are neither Hobbesian beasts nor Rousseauian egalitarians; we are a species that is characterized by between-group relations that are complex and dynamic, good and bad. There is no doubt that between-group conflict had a role in our evolution. But the fossil and archaeological evidence casts substantial doubt on whether such conflict was prevalent at the level and pervasiveness to support an “us vs. them” human nature argument.

The author takes offense at the use of the term “tribalism” as a shorthand for the “us versus them” thesis–a use to which I plead guilty. He points out that the term “tribe”  identifies a societal structure that is “older,” more “primitive,” and less civilized than European forms of society, and argues that the term thus carries misleading historical and cultural assumptions. I’m not sure I agree with that characterization, but I do see his point.

But that does not mean humans are naturally peaceful or always getting along. No other species creates cash economies and political institutions, changes planet-wide ecosystems in a few generations, builds cities and airplanes, arrests and deports its members, drives thousands of other species toward extinction, and intentionally hates and decimates other groups of humans. But why all this is the case is not a simple “us vs. them” story.

The author argues that invoking the notion of “tribalism” for the world’s problems is misleading–it suggests that our conflicts are pre-ordained by our hard-wiring, when the various ways in which we “slice and dice” our fellow humans is far more malleable. We are not biologically-impelled to fight those who are dissimilar, and we are capable of defining and redefining those dissimilarities in a multitude of ways.

Today, conflict between groups, peoples, and identity clusters are entangled with extreme economic inequality and the ongoing violence of nationalism, religious conflict, racism, and sexism — all complex realities with histories, dynamic social processes, and multiple, often different, factors shaping outcomes. There is no simple “natural” explanation for the messes we create.

Ultimately, it’s the culture that determines whether we prize co-operation or conflict.

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